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Strategic PR for Hotel Experts

Podcast interview by NewDog PR

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Technology: friend not foe with Heather Byron

On this episode of New Tricks we're joined by Heather Byron, SVP Services at Alliants. Whilst historically technology hasn't been the best of friends with hotels, the tide is turning as hotels enjoy the many benefits of being able to deliver exceptional experiences to customers with the added bonus of driving revenue and building loyalty enabled by some cracking tech. Staff are also reaping the benefits of using technology to delight customers and acting as valuable advocates to their current

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